Southern Travels unveils new brand identity at 50th Anniversary celebration

While celebrating the remarkable journey of five decades, Southern Travels – one of the prominent companies in tourism & hospitality sector, got its new ‘Brand Logo’ unveiled by the Union Minister of Tourism and Culture, Government of India, G Kishan Reddy in the august presence of the prominent industry stakeholders during the ‘Golden Jubilee’ celebration at The Lalit in New Delhi.
While addressing the industry stakeholders the Minister of Tourism said, “Today, I am delighted to manifest and comprehend the contribution of Southern Travels to travel and tourism in South India. Indeed, both have a golden history, a history based on commitments made with people, culture, and time.”
“50 years of excellent services, recipient of National Award eight times in a row, and the privilege of representing the country at WTM, ITB Berlin, ICCA, ATM, TANA and other events of international repute is the outcome of company’s staunch leadership, guided by ethical values embedded in Indian culture, has made this possible,” added G Kishan Reddy.
Elaborating on the future plans of the company, Managing Director of Southern Travels, A Krishna Mohan said. “The company is poised to embark on overseas destinations with ambitious plans and viable strategies to exhibit India’s global vision – from South India to South East Asia by 2024 and gradually into other continents. Presently, the company owns 11 offices across India with a fleet of its own vehicles and caters to over 1.5 Lakhs tourists every year.”
On this occasion, in his presence, Southern Travels announced that it is the first company to have been awarded 18 rooms and 36 dormitory beds facility at the Kashi Vishwanath temple premises.
“This achievement  makes Southern Travels a distinguished player in India’s tourism industry. This will certainly boost the traffic and allow senior citizens and NRIs to experience the Darshan from very closer quarters and comfortably,” added A Krishna Mohan.
Briefing the journey of Southern Travels Jatinder Paul Singh, CEO of Southern Travels said, “The leadership and acumen of Shri Alapati Venkateswara Rao ji have been a source of inspiration to many budding entrepreneurs in this field. The journey is not yet over; of course, we have passed a milestone, but we will continue our journey to spread our wings all over the globe.”

Established in 1970, Southern Travels has been offering travellers a gamut of options – individual holidays, fixed departures, special interest tours, visas and hotel bookings across the globe. By March 2023, it will register its presence also as a service provider with Travel Brand Stores in over 50 cities in India.
Print Friendly, PDF & Email

LEAVE A REPLY

Please enter your comment!
Please enter your name here