Aviareps has announced the appointment of Tom Fecke as Global Head of Cruise to grow its cruise division. Tom will oversee the cruise line department of Aviareps and will be responsible for expanding the company’s service portfolio for cruise lines worldwide.
With over 25 years of experience in the travel and cruise industry, Tom brings deep expertise in sales, marketing, and strategic development. He previously held sales and leadership roles at Travelport, Avis Rent a Car, Sabre and RCL Cruises and was Secretary General of the Cruise Lines International Association CLIA in Brussels to lobby the interests of the European cruise industry.
Tom joins Aviareps with a strong network and a proven track record of helping cruise lines grow their passenger numbers and boost sales. Under his management, Aviareps will grow its cruise representation department, offering market research, travel trade development and PR, sales and marketing activities.
Thomas Drechsler, COO Tourism at Aviareps said: “The cruise industry is evolving, and so are the expectations of our partners. We want to be more than a representative; we want to be a strategic partner who understands how to deliver measurable value in each market. Tom’s experience on both the cruise operator and association side adds a new dimension to our capabilities, and we are excited to have him lead this next phase of growth.”
Speaking on his appointment, Tom Fecke said: “I’m very pleased to join Aviareps at a time when interest in cruising is clearly on the rise again. What drew me to the company is the combination of global presence and strong local expertise. It’s a powerful mix for cruise lines looking to grow internationally.”
“My goal is to work closely with our teams and our partners to tailor smart, practical solutions that deliver real results in their target markets,” he concludes.
